About Us


Rainbow Toys is a family owned and operated toy store located in coastal Falmouth, Maine.  Our Rainbow Toys family is made up of my daughter, Emma, our wonderful staff and me.  I took over the reins at Rainbow Toys in 1996 when my son, Ian, was four years old and Emma was 18 months old. 

Our store has a child friendly atmosphere and a staff with lots of toy knowledge and many years of customer service experience.   We offer quality toys that are tried and true, alongside toys that are the newest craze.  Whether you need a special gift or your child has allowance money to spend, we'll help you choose the perfect toy. 

We owe our success and longevity to our loyal customers, staff and community.  We are grateful for them all and gladly give back to local organizations that support children as often as we can.



We hope to see you at Rainbow Toys soon,

Juliette and Emma Steinbach